Embracing a New Approach to Networking: Network and Love It!
Networking can often feel like a cutthroat business gathering where you constantly have to prove yourself. But does it always have to be so? Not at all! As a matter of fact, networking can – and should – feel like a natural extension of your personal and professional life, meshing seamlessly into your day-to-day activities, rather than being a disruption or obligation.
Breaking the Traditional Mold
Contrary to popular belief, networking doesn’t have to fit the traditional mold of stiff, formal events filled with sales pitches. Networking has evolved over the years, and you can now customize your approach to suit your personality, preferences, and schedule.
The Shared Experience Chart
One key strategy is creating a “shared experience chart.” This is essentially a list where you keep track of your networking contacts and record interpersonal activities shared with them. This might include casual happenings like lunch meetings, holiday parties, or recreational outings. The aim of this chart is not to log events or scores, but rather to stimulate deeper, more authentic relationships with your network.
Establishing Authority: The Power of Hosting
Further, consider seizing the initiative and hosting your own networking events. Hosting an event not only showcases your leadership capabilities, it also establishes you as an authority rather than a mere attendee hustling for your next client or job. At your event, you can deliver a substantive presentation, facilitate group discussions, and cultivate an atmosphere that encourages meaningful connections.
Networking: Build Relationships, Not Client Lists
A vital factor to remember is that networking is not about making sales pitches, but building genuine relationships. Demonstrate to others that you can add value to their lives, and not just try to get something out of them. This relational approach not only yields stronger connections and mutual benefits, but it also fosters trust and transforms networking into a fulfilling, enjoyable process rather than a chore.
Mixing Business with Pleasure
Moreover, you can effortlessly incorporate networking into existing social events by inviting your business contacts to join. Look for opportunities through hobbies or activities you already enjoy. Inviting contacts to events where you are relaxed and in your element enables you to connect on a more personal, genuine level.
Scheduling Short Networking Activities
If evening events don’t fit into your schedule due to family or other obligations, don’t stress! Scheduling short networking activities during business hours can be just as effective. An informal coffee meeting provides a relaxed setting where you can build connections without disrupting your regular routine.
The Art of the Follow-Up
Never underestimate the power of a follow-up. Upon meeting someone, it’s crucial to keep the relationship going. This doesn’t mean making a sales pitch; instead, suggest meeting for lunch, connecting online, attending an event together, etc. The aim is to nourish the relationship, not rush into business straight away.
From Taking to Giving: A New Networking Mindset
Perhaps the most significant aspect of networking lies in your mindset. It’s about time we shift our perspective from trying to extract maximum benefits from networking to striving for mutually beneficial relationships – giving before receiving, adding value to others first. This enriching outlook makes networking more enjoyable and effective and fosters a cooperative environment where everybody wins.
Conclusion: Embrace the New Age of Networking
It’s about time we relinquish the ancient, rigid stereotype of networking and embrace its modern, flexible avatar. Customize your approach, build genuine relationships, mix social events with networking, and change your mindset to building mutually beneficial relationships. And watch as networking transforms from a daunting obligation to an organic, enjoyable process!
Remember – every connection is a door to a new opportunity. So let’s start building those connections in a way that aligns with us and enriches others.